Wir haben ein paar Zitate von Experten zusammengetragen. Findet heraus was der gemeinsame Nenner ist
…Transparency will become more of a theme. People are starting to become more comfortable with sharing opinions, likes and information and less concerned with protecting information. Most importantly, business and personal lives will continue to cross and eventually become one. (Andria Trivisonno, Director of Digital Marketing of Cult Marketing)
…The future of social is about sharing, discovering and relating through cohesive collections of short-form content. (Matt Roche, co-CEO and co-founder of BO.LT)
…In 2012 and beyond, savvy marketers will need to cross promote between all channels – growing an email database through social and mobile, for example. Campaigns centered around sharing will also be critical; creating content that is shareworthy and delivering strong calls to action at a point that makes sense rather than asking people to share something before they consume it will encourage sharing. (Loren McDonald, VP of Industry Relations at Silverpop)
…Google and other search engines will keep adjusting their algorithms to take account of content shared on Twitter, Facebook, StumbleUpon and other social platforms. This means it’s more critical than ever for small business to jump into the social pool and start creating a real identity by sharing information your customers care about. Bonus: companies also get the chance to address customer issues in real time, and show they really do care. (Aliza Earnshaw, Director of Sales & Marketing at AboutUs Inc.)
Social Sharing and the Data-Driven Economy from Marc Licciardi on Vimeo.
Wie denkt ihr darüber?

Auch in diesem Jahr werden im November in London die besten StartUps Europas gekürt. Spreadly hat es geschafft in 2 Kategorien nominiert zu werden. Einmal findet man uns in der Kategorie “Best Advertising or Marketing Tech Startup” und man dann hat uns auch für die Kategorie “Best Social Platform or Networking Startup” nominiert. Danke!

